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Get PERFECT GRADIENTS Every Time: A Guide to Elevating Your Product Photography

1/15/2025 ISO 1200 Magazine 0 Comments


Have you ever come across those flawless product shots with dreamy gradient backgrounds and wondered how they're created? Is it a special technique, clever lighting, or a well-kept secret of the photography elite? It’s neither magic nor secret—just a clever trick that anyone can master. Let’s break it down so you can achieve professional-grade gradients in your own studio.


Why Gradients Make Your Photos Pop

Gradients add depth, elegance, and a touch of luxury to your photos. Whether you’re shooting high-end sunglasses or a new line of skincare products, the smooth transition from light to dark in the background draws the viewer’s eye right to your subject. It’s like rolling out the red carpet for your product—only better because it’s not red (unless you want it to be!).

Image and video via Martin Hallik

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