Making of an explosive creamers campaign by Norvell Jefferson

FrieslandCampina Kievit's new sensational creamers are about to take over the world. To do so, a fully integrated marketing campaign was created by Norvell Jefferson.

The final video:



 From a creative brainstorm, to a 2-day film and photoshoot, to a wide variety of communication assets, Norvell Jefferson was responsible for concept, design and development.



The sensory explosion of FrieslandCampina Kievit's creamers is featured throughout the campaign, leaving a worldwide impression.

Text, images and video via Norvell Jefferson ( via mymodernmet.com )