Use DIY Fluorescents in your next photoshoot to get a futuristic style by Jeremy Shelby

6/23/2012 ISO 1200 Magazine 0 Comments

Well a few months ago my team and I worked on a new look book campaign for a local watch company. They came to me with the hopes of pulling off a concept that was a bit new for them. The hopes was to refresh their brand and attract a new demographic for their newly updated styles of luxury watches for men and women.

I’ve been told we meet their mark and the campaign turned out better than they had hoped. The lead designer and his team is currently in the process of getting things set up for a huge unveiling of their newly designed timepieces at a watch convention/market that will be in Las Vegas in a few weeks. Their booth will be retrofitted with lights we used for our set and showcasing large format prints of a few images we created for their 2012-2013 LookBook. You can see the entire online LookBook here, but here’s a few pages for you to enjoy right NOW!!! ( text via Jeremy Shelby´s blog )